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Media Literacy and Instagram: The Rise of Mindless Scrolling, Personalization and Fake News       May 3, 2023 By: Madeline Arnold, Eli Boothby and Julia Brandow Mindless Scrolling and Making Meaning of Content     Media literacy is the ability to access, analyze, evaluate and create media in various forms. Baran (2022) states that media literacy is in part, "the ability and willingness to make an effort to understand content, to pay attention, and to filter out noise" (Baran p. 22-23). In the age of social media, media literacy has become increasingly important as people consume large amounts of content online. Instagram, as a popular social media platform, offers a massive amount of visual content for consumers to consume . However, the constant stream of images can lead to mindless scrolling, where users are simply swiping through without much thought or consideration. Combating mindless scrolling on Instagram requires media literacy skills. Use...